About the studio

One roof. Many rooms.

An independent creative studio from Meghalaya, and an umbrella for the smaller practices working under it design, digital, media, production and live work, all run by the same team.

Est. 2026Shillong, MeghalayaWorking anywhere

Why the studio exists

Most of the good creative work that comes out of the Northeast leaves the Northeast. The talent is here; the studios that can hold a whole project are not. So brands here end up briefing five suppliers who never meet, and the work arrives in pieces that do not fit together.

LYOH was set up to be the studio that holds the whole job. The people who draw your identity are the people who shoot it, build it and ship it. Nothing is handed to a stranger halfway through, and nothing is subcontracted out of sight.

That means we stay deliberately small and take fewer projects at a time. It is the only way we know to keep the standard up and still answer the phone.

The name

Like a cloud, an idea can travel.

LYOH takes its name from the Khasi word for cloud, something constantly moving, changing form and carrying ideas across places. It is the closest thing we have to a brief for ourselves.

What we hold to

How we work

Five things we do on every project, whether anyone is watching or not.

01
Finish what we open

One studio, one point of contact, a schedule you can see. Projects do not go quiet here.
02
Draw it, don’t template it

Nothing starts from a theme or a stock layout. Every identity and every page is made for the brand it belongs to.
03
Price before the work

Scope and cost are agreed in writing before a file is opened. If scope changes, we re-quote first, never after.
04
Keep it in-house

Design, build, photography, film and production sit in the same room, so the work matches itself.
05
Hand it over properly

Files, logins, source artwork and a short handover session. The work is yours to run without us.

Under the umbrella

Five practices, one studio.

LYOH is the roof. Underneath it sit the practices that do the work, each with its own crew and its own standards, all sharing one brief, one schedule and one team lead.